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Both Men and Women Spend a lot of Money on Beauty Care - IELTS Essay


Nowadays Both Men and Women Spend a lot of Money on Beauty Care - IELTS Task 2 Essay Band 9 Sample

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Model Essay 1

In an era where the expenditure on beauty care is soaring among both genders, one must delve into its root causes and discern its broader implications. This essay posits that the surge is primarily due to the evolving definition of self-care and the democratization of beauty standards, arguing that while there are evident societal pressures, this shift has predominantly positive ramifications.


The redefinition of self-care in modern society has transformed beauty routines from mere vanity to essential aspects of mental health and self-preservation. Individuals now view beauty care as an investment in their mental well-being, with practices such as skincare routines and wellness treatments serving as conduits for mindfulness and self-compassion. This shift is not merely about aesthetics but about nurturing the self, where beauty care acts as a ritual of self-respect and love. For instance, the popularity of skincare routines among men, once considered a taboo, underscores a broader cultural shift towards holistic well-being, blurring the lines between gender norms in the process.


Moreover, the democratization of beauty standards, propelled by the digital age, has played a pivotal role. Social media platforms have catalyzed the emergence of diverse beauty narratives, celebrating uniqueness over conformity, and fostering a culture of inclusivity. This shift encourages individuals to explore beauty care as a means of expressing their unique identity, moving beyond traditional, monolithic standards. The success stories of brands that champion diversity underscore this trend, illustrating how modern beauty care transcends superficiality. It aims to empower individuals across the spectrum of society, creating a space where everyone can find their voice and representation within the beauty industry.


In conclusion, the increasing investment in beauty care reflects a positive development in society’s approach to self-care and the celebration of diversity. It signifies a departure from rigid beauty standards, advocating for a more inclusive understanding of beauty that champions individuality and mental well-being. This evolution, while complex, is a testament to the shifting paradigms of beauty, self-esteem, and gender norms in the 21st century.


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Model Essay 2

In the modern age, an intensified focus on physical appearance has markedly increased beauty care spending among both genders, propelled by societal norms and the personal journey towards self-realization. This essay argues that while this trend is primarily driven by societal expectations and the individual pursuit of happiness, it ultimately represents a positive shift towards self-empowerment and broader acceptance of diverse beauty standards.


The societal dictum that equates beauty with success exerts immense pressure on individuals to conform to specific beauty standards, driving up spending in the beauty care sector. Media and cultural narratives often portray success and attractiveness as intertwined, leading to a pervasive belief that investment in beauty is essential for professional and personal advancement. This perception is not only limited to personal interactions but extends to professional environments, where appearance can influence career opportunities and social mobility. The relentless portrayal of idealized images in advertising and entertainment media further fuels this spending, suggesting that beauty is both an aspiration and a necessity.


Conversely, the rise in beauty care spending also signifies a growing emphasis on self-care and mental health, reflecting a societal shift towards acknowledging the importance of psychological well-being. For numerous individuals, engaging in beauty routines offers a therapeutic escape from the stresses of daily life, acting as a powerful form of self-expression and personal autonomy. Beyond mere superficial vanity, this investment in beauty care embodies a profound pursuit of happiness and self-acceptance. It represents a deliberate act of self-love, where individuals prioritize their own comfort and satisfaction, often placing personal well-being above the quest for societal approval. This perspective highlights the transformation of beauty care into a meaningful practice that fosters self-esteem and promotes a healthier relationship with oneself.


In conclusion, the increase in beauty care spending mirrors a blend of societal pressures and the quest for self-contentment. Despite its potential to foster unrealistic beauty ideals and financial strain, it also highlights an essential shift towards self-care and mental wellness. The true value of this trend lies in its ability to harmonize with personal values and promote a beauty standard that embraces inclusivity and self-respect.


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Model Essay 3

In contemporary society, both genders are increasingly investing in their appearance, a phenomenon driven by societal and personal aspirations. This essay argues that the primary reason is the heightened societal emphasis on appearance and its perceived correlation with success and well-being. It will examine the influence of social media and advertising, alongside the pursuit of personal satisfaction, and discuss whether this trend represents a positive or negative development.


The advent of social media and pervasive advertising campaigns has significantly shaped public perceptions of beauty, creating an almost unattainable standard of perfection. Platforms like Instagram and Facebook bombard individuals with images of flawless appearances, subtly coercing them into believing that such standards are not only desirable but essential for societal acceptance. This constant exposure compels both men and women to spend substantial amounts on beauty care products and procedures, striving to emulate the polished images they see online. Moreover, the beauty industry, leveraging powerful marketing strategies, convinces consumers that investing in beauty care is an investment in themselves, promising improved life chances and social mobility.


Concurrently, the pursuit of personal satisfaction cannot be overlooked as a significant motivator. For many, beauty care transcends societal pressures, serving as a means of self-expression and empowerment. It allows individuals to present themselves in a manner that aligns with their identity and values, fostering a sense of self-confidence and well-being. Moreover, engaging in beauty rituals can offer a therapeutic effect, providing a moment of peace in today’s fast-paced world. This aspect of beauty care, focused on personal fulfilment rather than external validation, suggests a more positive interpretation of the trend, highlighting the importance of self-care in maintaining mental health and personal happiness.


In conclusion, the increased expenditure on beauty care, while significantly driven by social media and advertising pressures, also underscores a quest for self-expression and well-being. Despite potential downsides like unrealistic expectations, its benefits to self-esteem and satisfaction are undeniable. The essence of this trend lies in balancing societal norms with personal choice, emphasizing the need for a beauty standard that honours diversity and individuality.

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