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Cultural Traditions May Be Destroyed When They Are Used As Money-Making Attractions - IELTS Essay


Cultural Traditions May Be Destroyed When They Are Used As Money-Making Attractions - IELTS Band 9 Essay

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Model Essay 1

The intersection of cultural preservation and economic exploitation is a contentious topic. Some argue that commercializing cultural traditions is a pathway to their destruction, while others see it as a viable method for safeguarding them. This essay will discuss both perspectives, examining the implications of commercialization on cultural authenticity and its role in preserving these traditions.


Advocates for commercializing cultural practices often highlight the financial benefits that tourism brings, which can be instrumental in preserving endangered traditions. For example, the revitalization of the Gaelic language and Scottish ceilidh dances within tourist-centric venues has injected vital funds into local communities. These activities, supported by tourism revenues, help finance cultural education programs and promote a wider understanding and appreciation of these traditions. Furthermore, such funding aids in the employment of local artisans and educators, fostering a sustainable cultural economy. Nevertheless, this commercial engagement must be delicately balanced to prevent the trivialization of deeply significant cultural symbols and practices, ensuring that they are not reduced to mere attractions.


On the other hand, skeptics of this approach argue that the commodification of culture can lead to a loss of meaning and authenticity. The transformation of sacred rituals and traditional festivals into performances for an audience can strip them of their true cultural significance, reducing them to mere entertainment. An illustrative case is the festival of Holi in India, which has seen aspects of its spiritual origins overshadowed by its appeal as a colourful spectacle for international tourists. This dilution not only distorts the perception of the festival but also alienates the local communities from their own cultural rites. Additionally, such commercialization risks making these events overly standardized, potentially erasing unique local variations that contribute to the cultural richness of the region.


In conclusion, while commercialization offers a practical route to sustaining cultural traditions financially, it also poses a threat to their genuine essence. The challenge lies in fostering an approach that supports economic development without compromising the deep-rooted values and authenticity of cultural practices.


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Model Essay 2

The debate over whether cultural traditions should be monetized as attractions often hinges on the dilemma of preservation versus commercialization. On one hand, leveraging them as economic resources can arguably lead to their erosion; on the other, this practice may be their salvation. This essay will explore the potential for cultural dilution against the backdrop of sustainable preservation through commercial endeavours.


Proponents of utilizing cultural traditions for economic gain argue that this approach not only boosts local economies but also provides the financial means necessary for the preservation of these traditions. For instance, in Bali, performances of the traditional Kecak dance have become a popular attraction. The revenue generated from these performances has enabled local communities to maintain temples and fund educational programs on Balinese culture, thereby preserving the dance's authenticity and significance. However, the commercialization often requires adapting these cultural practices to meet tourist expectations, which can lead to a 'watered-down' version of the tradition, potentially stripping it of its original context and meaning.


Conversely, critics of commercializing cultural heritage contend that such practices can diminish the authenticity and intrinsic value of cultural traditions, transforming them into mere spectacles for tourist consumption. The commodification of Maasai cultural symbols and rituals in Kenya and Tanzania serves as a poignant example. Although it brings substantial tourism revenue, it also risks turning a rich cultural history into standardized entertainment, where the profound communal and spiritual aspects of Maasai life are overlooked in favour of marketable experiences. This perspective underscores a profound loss of depth and meaning, which monetary gain cannot compensate for.


In conclusion, while the commercialization of cultural traditions can provide necessary resources for their preservation, it also poses significant risks to their authenticity and integrity. Balancing economic benefits with cultural preservation requires careful, respectful management and engagement with the communities directly involved. Ultimately, the preservation of cultural heritage should prioritize maintaining its essence and significance over merely ensuring its survival as a tourist attraction.

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