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At Present, the Media Affects People's Lives Significantly - IELTS Task 2 Band Essay

Updated: Mar 14

You should spend about 40 minutes on this task.


Write about the following topic:


At present, the media affects people's lives significantly.

What impact does this have on society?

Is it a negative or positive development?


Give reasons for your answer and include any relevant examples from your own knowledge and experiences.


You should write at least 250 words.


IELTS Band 9 Sample Essay - At present, the media affects people's lives significantly.

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Sample Essay 1

During this modern era, the media has a huge impact on people’s lives. In my opinion, this is a positive development because the revolutionary advancement of media platforms offers people a ubiquitous access to information which eventually help them view the world in different perspectives.


In recent decades with the advancement in media, many men and women have started to change their way in viewing their surroundings. Previously, people used to rely on newspapers or regular broadcasts from radio to learn about the world, however, they can now get instant updates from various media sources including the online social networking platforms or freelance journalists every minute. In fact, people are enthusiastically engaging into these diverse media platforms, for example, the hit rate of news reports from social media in Hong Kong was much higher than online streaming rate from the radio websites during 2009-2010.


I believe this new phenomenon is a positive development to the general public intelligently because it can help develop people's critical mindset when different perspectives emerge. With the growth of information from various media platforms, people may approach to the same story in separate angles. To avoid confusion, they would easily identify the differences instead of accepting completely what has been written. This plants a seed for the culture of critical thinking. For instance, research from the Hong Kong University shows more local residents, especially the younger population aged below 40, appraised information from the newspaper critically than that of the same age group 5 years ago. One of the attributing factors of this unprecedented improvement was the widespread usage of social media websites.


To conclude, media reshapes the lives of people considerably especially in the way how people recognise the world. I strongly believe this can positively yield a more intelligent society by enhancing the critical appraisal ability of the public.


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Sample Essay 2

In an age where media envelops our daily lives, its impact resonates far beyond mere consumption, serving as both a powerful educational tool and a potential vehicle for misinformation. This essay explores the intricate balance between media's role in enhancing global knowledge and the challenges it poses in distorting truth. We will delve into the transformative power of digital platforms in education and the critical need for media literacy to combat misinformation.


The influence of media as an educational tool is unprecedented, fundamentally changing how we access and engage with information. Its global reach provides individuals with insights into diverse subjects ranging from environmental sustainability to international politics, thanks to the advent of the internet and digital platforms. This democratization of knowledge enables people from all corners of the world to contribute actively to societal discourse, fostering a more informed, enlightened, and engaged global community. The accessibility of online tutorials, in-depth analyses, and interactive forums has significantly enhanced the collective understanding of critical issues, promoting a culture of continuous learning and awareness.


However, the same digital platforms facilitating this knowledge exchange have also become conduits for misinformation, blurring the lines between truth and falsehood. The rapid spread of unverified content, especially through social media, poses significant threats to the integrity of public discourse and the trust in democratic institutions. The manipulation of information, as highlighted by the controversies of the 2016 U.S. presidential election, underscores the pressing need for enhanced media literacy. Addressing these challenges necessitates a multifaceted strategy, including stricter regulation of content, promotion of fact-checking mechanisms, and education initiatives aimed at improving digital literacy. Through such efforts, society can harness the educational potential of media while safeguarding against the perils of misinformation.


In conclusion, media's dual role—as a catalyst for education and a source of misinformation—highlights the need for a discerning and educated society. By balancing its benefits against its drawbacks, we can utilize media to cultivate a well-informed and active global community, emphasizing the critical role of media literacy in guiding positive societal evolution.


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Sample Essay 3

In today’s era, the influence of media on individuals and societies is profound and multifaceted. This omnipresence of media channels has reshaped human interaction, knowledge dissemination, and cultural norms. While some view this phenomenon as a positive development, attributing to enhanced accessibility to information and connectivity, others raise concerns about misinformation and social isolation. This essay will explore both the advantageous and detrimental effects of media on society, arguing that despite its pitfalls, the overall impact leans more towards a positive transformation.


The media, as a conduit of information, plays a pivotal role in educating the populace. Through various platforms like news outlets, documentaries, and educational programs, individuals are exposed to a wealth of knowledge that was previously inaccessible. For instance, during global crises such as the COVID-19 pandemic, media channels were instrumental in spreading vital health information and safety protocols, demonstrating their capacity to mobilize societies towards common goals. Furthermore, social media platforms have bridged geographical divides, fostering a sense of global community and enabling cross-cultural exchanges that enrich societal understanding and tolerance.


However, the media's influence is not without its flaws. The proliferation of digital media has introduced challenges such as the echo chamber effect, where individuals are encased in informational bubbles, only exposed to viewpoints mirroring their own, thereby exacerbating societal divisions and polarization. This issue is compounded by the media's quest for sensationalism, which often prioritizes attention-grabbing headlines over factual accuracy, leading to the dissemination of unverified, sometimes blatantly false information. This tendency fuels public mistrust and panic, eroding the fabric of societal trust. A particularly detrimental example of this is the widespread spread of vaccine misinformation through various media channels, which has significantly hampered public health efforts in combating pandemics in numerous regions, directly impacting global health initiatives and vaccination drives.


In conclusion, while the media's impact on society encompasses both positive and negative dimensions, its role in educating the public and fostering global connectivity overshadows its shortcomings. The challenges posed by media influence necessitate a collective effort towards media literacy and critical thinking among audiences. Embracing these skills will enable societies to harness the full potential of media, ensuring its role as a catalyst for positive change rather than a source of division.


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