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Worldwide Market Share of Mobile Phone Manufacturers in the Years 2005 and 2006

You should spend about 20 minutes on this task.


The table shows the worldwide market share of mobile phone manufacturers in the years 2005 and 2006.


Summarise the information by selecting and reporting the main features, and make comparisons where relevant.


Write at least 150 words.

Worldwide Market Share of Mobile Phone Manufacturers in the Years 2005 and 2006

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Model Answer 1

The table delineates the fluctuations in the worldwide market share of mobile phone manufacturers over the course of 2005 and 2006, providing a clear perspective on industry dynamics during this period.


In an overarching view, Nokia emerged as the market leader, solidifying its position further in 2006, whereas Motorola and Sony Ericsson also expanded their foothold. Concurrently, there was a discernible contraction in the market shares of other key players, including Samsung and L.G, as well as a collective decline among smaller manufacturers categorized under 'Others'.


Drilling down, Nokia's dominance is palpable, as it commanded a significant one-third of the market in 2005, which then escalated by a modest 2.5 percentage points the following year. Motorola, not far behind, saw an impressive approximate 4% surge in market share, securing a robust second place. Conversely, Samsung, while retaining third rank, witnessed a marginal downturn in its share by almost a percentage point.


Further scrutiny reveals a contrasting scenario for Sony Ericsson and L.G; the former enjoyed a 1% uptick in market share, indicative of a strategic edge, while the latter experienced a slight decline. Starkly, BenQ Mobile's presence halved in 2006, underscoring the volatile nature of the market. The aggregate share of the remaining manufacturers decreased from 19.2% to 16.2%, suggesting a consolidation trend favouring the top brands.


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Model Answer 2

The provided dataset meticulously charts the shifts in the worldwide market share of mobile phone manufacturers during the years 2005 and 2006, offering a granular view of the market's landscape.


An overview of the data unveils a trajectory of growth for a few frontrunners, with Nokia securing the pinnacle of market dominance. There was also an observable uptick in market share for both Motorola and Sony Ericsson, whilst other competitors faced a reduction in their respective market stakes.


Nokia’s supremacy in the market is underscored by its one-third share in 2005, which experienced a boost by 2.5% in the subsequent year. Motorola, as the runner-up, not only maintained its position but also extended its market share by approximately 4%, showcasing significant growth. Samsung, although still in third place, saw its share dwindle slightly to 11.8%.


Intriguingly, Sony Ericsson’s share rose by 1%, indicating a positive consumer reception. On the contrary, L.G’s slice of the market saw a minor reduction. The plight of BenQ Mobile was even more pronounced, with their share plummeting by more than half in 2006, reflecting the challenges of sustaining market share. The collective segment of other manufacturers also experienced a shrinkage from 19.2% to 16.2%, highlighting a trend towards market consolidation among the top entities.


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Model Answer 3

The tabulation captures the comparative worldwide market share of mobile phone manufacturers in the sequential years 2005 and 2006, providing insights into the market's evolution.


At a glance, the overview reveals a robust augmentation in market share for industry leaders, with Nokia at the helm, Motorola making significant strides, and Sony Ericsson showing promising growth. Contrastingly, the data reflects a slight contraction for other key players and a broader market consolidation.


Delving into specifics, Nokia not only retained its market vanguard but also fortified its position with an incremental 2.5% rise in market share by 2006, affirming its dominance. Motorola, too, experienced substantial growth, escalating its stake from 17.7% to a noteworthy 21.1%, thereby reinforcing its market presence. Samsung, despite maintaining its third-place standing, incurred a slight decline, retreating to an 11.8% share.


The trajectory for Sony Ericsson was one of ascension, witnessing a 1% increase, indicative of an expanding consumer base. In contrast, L.G's market share exhibited a marginal decrease. Most strikingly, BenQ Mobile faced a precipitous drop, halving its market share and underscoring the harsh competitive climate. The collective segment labelled 'Others' also saw a reduction, dipping to 16.2%, which further underscores the intensifying competition amongst the leading worldwide market share of mobile phone manufacturers.


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